The shops are exploiting human weakness. A tempting display of easily visible merchandise makes it difficult for many people to resist temptation. However, if you are aware of the tactics being used, it's easier to avoid the traps.

Those with eating disorders are more affected by their environment and as a consequence are more easily tempted.

Here are some tips which have been used to avoid impulsive buying:

• Write a shopping list at home and stick to it.
• Visit the shops without bringing any money, and don't return there until you have decided that you really need a certain article.
• In order to prevent yourself from buying sweets on the way to and from work, leave your money at home and only have lunch coupons and travel card or ticket with you.